Strategy

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This document outlines the Property Council’s new three-year strategic plan to 2025.

This plan provides us with a clear roadmap of our goals and our strategies to achieve them over the next three years. It becomes our guiding document from which we shape our organisational and team business plans, our budgets and ultimately our own individual objectives

Our staff helped create this strategy through multiple workshops, discussions and input over the first half of this year. In addition to staff input, we have also engaged deeply with the Property Council Board and consulted with all of our Division Councils. This strategic plan has their strong support.

This strategic plan was based on a thorough analysis of the likely opportunities and challenges facing the industry now and into the future. It is anchored in an assessment of where the Property Council sits after more than two years of the pandemic, a period where the organisation has performed tremendously in often difficult circumstances. And it recognises that the pandemic is still with us, with the ongoing risks of further disruption.